Sep 07
Proposal:
Instead of giving hurricanes and tropical storms the same boring names time and time again, we should sell naming rights to the highest bidder. Tropical Storm Scion xA! Hurricane X-treme Cheddar Doritos!
Weather maps could show the corporate logo in the middle of the storm.
And here’s the best bit: money raised could go towards relief efforts.
You may think corporations wouldn’t want to be associated with life-destroying disasters, but we’ve already seen the Chevrolet Avalanche and Oldsmobile Tornado, no doubt soon to be followed by the Mitsubishi Tsunami, the Toyota HSN1, and the Ford Wildfire.
Tagged: advertising, bizarre, corporations, disasters, Ford, idea, Mitsubishi, sponsorship, Toyota
One Response to “Full of sound and fury, signifying great savings”
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September 7th, 2007 at 12:48 -0600
(That’s H5N1, isn’t it?)
There’s already a Wildfire monster truck. Also, Phillips sells its white goods under the Whirlpool brand, there’s iceberg lettuce, a film called Ice Age and a party game called Twister…